WebMar 4, 2024 · 'Smart Brevity: The Power of Saying More with Less' By Jim Vandehei, Mike Allen and Roy Schwartz The co-founders of Axios teach readers how to communicate in a … WebSep 20, 2024 · In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications. ... Goodreads is the world's largest …
Axios - Smart Brevity: The Power of Saying More with Less
WebMay 28, 2024 · The smart brevity longform experiment, which appears, at least on the surface, to address these criticisms, is just more of the same. More bullets, more bold faced sign posts telling you “Why it matters,” “Go deeper,” and “The bottom line.” The effect is a steamrolling of nuance in favor of sounding smart at a cocktail party. WebDec 22, 2024 · How University of South Carolina uses Smart Brevity to keep its campus connected Read more. 3 min read February 1, 2024. How the City of Austin's open rates … philips lighting brazil
Smart Brevity: The Power of Saying More with Less
WebWith Smart Brevity, we raise the bar on what's worthy of our readers' time and challenge ourselves to share only what’s vital and worthy of their attention. It's a little art and a lot of … WebWhat Smart Brevity looks like. Whether we're reading 10 words or 10,000, if our eyes hit a big block of text, we zone out.Shut the email. Star the tab. Yes, but: There's a winning mix of white space, bolding, images and bullets that will break us out of that haze. And it works for any form of communication. It's built on insights from eye-tracking labs and years of testing. WebJan 4, 2024 · You’re wasting your reader’s time. Here’s how to change, in just six words. Brevity is confidence. Length is fear. This guiding principle turned first Politico and then Axios into hugely influential media companies. It’s also in the dna of Smart Brevity™, the Axios spin-off that teaches Fortune 500 companies, organisations, professional writers … truth\u0027s community clinic